Pix, the new payment method of the Central Bank, went into operation on November 16. It is valid for both legal entities and individuals and can be used both to make transfers to companies or individuals and to make payments One of the expected possibilities of using Pix is ​​e-commerce and online shopping - it should streamline transactions and improve the purchase process. But how? How will Pix work in e-commerce?

How will Pix work in e-commerce? Pix is ​​like credit, debit and Boleto cards today, and can be used as a means of payment for online purchases. Therefore, at the time of purchase, you can choose to use Pix instead of the known payment methods. For buyers and sellers, Pix should bring advantages and streamline online shopping. see below.

Instant and anytime payment The payment will be approved immediately with your account balance; if it is a payment by boleto, it can take up to 3 business days to be processed. This applies to any day, weekend or holiday, and can be used at any time - your payment will be processed immediately, so no matter when you buy, it will be confirmed at the same time. Therefore, as the purchase can be processed more quickly and the following steps (issuing invoice, shipping to the carrier, etc.) can be completed, delivery speed can be accelerated and delivery can be completed in less time. For example: when you use the boleto as a form of payment to make a purchase over the weekend, you can confirm the payment until Wednesday, as it is only made on business days and three days. With Pix, this payment will be made at the same time as the purchase and, on Wednesday, the shipment may already be in the delivery process.

Accessibility - people without a card will be able to buy With Pix, anyone who cannot use a debit card will be able to make online purchases with the balance available in their account. This is a way to democratize online shopping and at the same time ensure the speed of debit cards.

Lower costs for the shopkeeper For the retailer, Pix is ​​a cheaper means of payment than the others, allowing greater flexibility when offering discounts and promotions. Remember that Pix is ​​mandatory for individuals, but it can charge legal entities. However, this rate is expected to be lower than the current media rate.

Payment received on time The value of transactions made with Pix will be received immediately within 10 seconds - for retailers, this is a great advantage, as with other payment methods, it often takes several days even on debit cards.

So, did you like our tips? Be sure to use our tips in your projects and most importantly, do not limit yourself, this process with sales funnel can have the extension you want, always innovating and proposing new products is how you get the results. Be sure to get in touch with our team, in case of doubt contact us, we would like to be able to help you towards success.
Big hug, Thiago R.